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Why “Better for the Planet” Doesn’t Sell
& What Founders Should Say to Actually Drive Action
Jun 24
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Why “Better for the Planet” Doesn’t Sell
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Ignite Every Neuron: How To Activate Your Audience’s Brain for Immediate Connection
Learn how sensory-rich storytelling activates the brain and compels immediate connection.
May 31
1
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Ignite Every Neuron: How To Activate Your Audience’s Brain for Immediate Connection
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When Investors Go Silent: What Your Pitch Is Really Missing
How to Turn a Technically Solid Pitch into a Story That Converts, Raises, and Resonates in 2025
May 13
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When Investors Go Silent: What Your Pitch Is Really Missing
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What Makes a Partner Say Yes: Inside the Pitch That Landed Eeden a Major Fashion LOI
A behind-the-scenes breakdown of how a circular materials startup used narrative, urgency, and FOMO to win belief.
May 18
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What Makes a Partner Say Yes: Inside the Pitch That Landed Eeden a Major Fashion LOI
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You Didn’t Lose the Sale at the End. You Lost It at the First Scroll
What Founders Get Wrong About Websites, Decks, and Design, And How To Fix It Fast.
Jul 10
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You Didn’t Lose the Sale at the End. You Lost It at the First Scroll
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Crossing the Belief Gap: The Real Reason You’re Not Closing
Jun 6
2
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Crossing the Belief Gap: The Real Reason You’re Not Closing
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AI Has Democratised Creation. So Now What?
Jun 29
2
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AI Has Democratised Creation. So Now What?
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Ignite Every Neuron: How To Activate Your Audience’s Brain for Immediate Connection
May 31
1
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Ignite Every Neuron: How To Activate Your Audience’s Brain for Immediate Connection
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Why Brand Delays Cost More Than You Think (And Potentially Your Start-Up)
Jun 17
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Why Brand Delays Cost More Than You Think (And Potentially Your Start-Up)
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If You Don’t Know Your Customer, You’ll Stay Stuck.
How to Unlock Insight, Urgency, and Traction with the Quick-Path Method
Jul 3
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If You Don’t Know Your Customer, You’ll Stay Stuck.
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AI Has Democratised Creation. So Now What?
Creativity Is No Longer a Differentiator, It’s Survival.
Jun 29
2
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Brighter Future's Changemakers
AI Has Democratised Creation. So Now What?
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Why Brand Delays Cost More Than You Think (And Potentially Your Start-Up)
How early-stage brand choices shape funding, partnerships, and momentum.
Jun 17
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Why Brand Delays Cost More Than You Think (And Potentially Your Start-Up)
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Crossing the Belief Gap: The Real Reason You’re Not Closing
Why great ideas don’t always get funded; and how to earn the trust that moves money and builds partnerships.
Jun 6
2
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Crossing the Belief Gap: The Real Reason You’re Not Closing
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From Empty Promises to Real Partnerships: How to Succeed at Conferences
How to turn a handshake into a strategic partnership, sharpen your summer playbook and refresh your brand before September’s sprint.
May 27
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From Empty Promises to Real Partnerships: How to Succeed at Conferences
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The Problem With Climate Messaging (and How to Fix It)
And What Mission-Driven Founders Can Do to Cut Through Noise, Create Belief, and Drive Change
Apr 30
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The Problem With Climate Messaging (and How to Fix It)
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A New Era of Airborne Environmental Intelligence: Introducing DNAir
How Airborne DNA and Smarter Monitoring Will Change the Future of Climate Markets
Apr 28
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A New Era of Airborne Environmental Intelligence: Introducing DNAir
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Changing the Narrative on Technology and Climate Communication
Conversations with Our Changemaker of the Month, Rebranding the Climate Issue, and More Events
Apr 17
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Changing the Narrative on Technology and Climate Communication
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Leading by Example: Why Founder Wellbeing Shapes Organisational Success
The Trickle Down Effects of Burnout, Investment Advice for Creating Systemic Change, and April Events
Apr 3
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Leading by Example: Why Founder Wellbeing Shapes Organisational Success
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Brighter Future's Changemakers
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